The Tale of Genji free essay sample

GenJi Paper Cultural structures are often very complex and unique guidelines that vary across the globe. These cultural aspects provide a prominent background into the lives of each society respectfully, as seen often throughout the historic piece of literature, The Tale of GenJi. Three crucial aspects depicted in the novels progression are the role of women, Buddhism, and the political configuration, each containing positive and negative attributes prevalent in the tale. China was a powerful nation at the time, and during this age, these three societal concepts were important, yet ontroversial at times. These concepts can all be related directly back to the central character, GenJi, along with the other vital people who, not surprisingly, have a connection in some way to GenJi. The author, Murasaki Shikibu, strives, and successfully achieves in the unravelling of these three topics, and their roles in the story. Almost immediately the reader discovers foreshadowing which shows that women will especially play a large role in the life of GenJi. We will write a custom essay sample on The Tale of Genji or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page GenJi is referred to as a beautiful son, Jewel beyond compare (4), which demonstrates how highly GenJi was portrayed rom an early age, and shows that if GenJi was considered a fine man at this age, once GenJi developed and his life progressed, women would figure prominently in his life. The beauty of GenJi never really vanishes, as he has good looks throughout his entire life and as a result, never really has issues meeting women and having intimate relationships with them. GenJi is not content to settle for Just one woman, as he always searches for multiple women to satisfy different needs, each of who possesses their own unique qualities qualities he cannot find in other women. Since GenJi always strives for multiple partners, each woman throughout the tale plays a different role, and impacts GenJis life and the story in a completely different way. For example, Aoi is the daughter of the Minister to the Left, and is arranged to be married to GenJi. This relationship carries no real aspect of love on the part of GenJi, as he often neglects Aoi and goes off to be with other women. Only when she becomes pregnant and ill does GenJi become a real part of her life, spending time with her, caring for her, with the hope of coming close to her, which in turn Just hows the negative aspect of GenJis personality. Aoi appears to serve no legitimate purpose in GenJis, since she is neglected until much later. GenJi displays no signs of affection until Aoi becomes pregnant and sick, which shows that once she is at her weak and desperate state, GenJi only then shows compassion for her. This could be a sign of guilt on GenJis. Another woman, simply known as Evening Faces, also fills a female role, though it is significantly different from Aois. GenJi becomes much more intimate with this woman, although Evening Faces gives Offa very mysterious feeling. GenJi notices her commodity that is Evening Faces. The forbidden aspect makes this relationship much more unique, as Evening Faces plays the societal role of a commoner, keeping their relationship hidden to prevent scandals and shame from entering GenJis life. Evening Faces however, mysteriously dies after their intimate encounter, leading GenJi down a path of struggling and questioning the circumstances surrounding her death. Evening Faces seems to represent that mysterious, yet forbidden woman that GenJi almost lusted for, and she seems to definitely have mental power over GenJi, an lmost spiritual state. GenJi is entranced with her amazing beauty, and the fact her death impacts him emotionally shows that GenJi felt very differently about her than other women. Finally, GenJis relationship with Murasaki, a young girl who GenJi takes into his life and acts as a father figure, is unique to say the least. He attempts to mould her much like a doll into a woman who would possess all the qualities GenJi strived for in a woman. He grows to love her, but then begins to fall in love with her, which impedes their relationship. Murasaki often doesnt wish to see GenJi or speak to him, o their relationship is troubled at times, but also quite strong and passionate. GenJi wants her in the role of the perfect woman, but Murasaki hopes for different things. Murasaki is envisioned by GenJi to be the ideal women, so evidently GenJi wants her to be an intrinsic part of his life, and therefore spends a lot of time pursuing Murasaki, though her daughter role and the role of possible lover alters the way GenJi pursues her. Murasaki has the power to resist however, and she at times neglects GenJi, which occasionally upsets him. This could parallel how GenJi treats Aoi as often times, Murasaki does not want GenJi to be part of her life. Each of these three examples clearly outlines the different roles and influences women play throughout GenJis life, and each one has the power to bring out different emotions and characteristics in GenJi. Buddhism, a group of beliefs and practices which make up a prominent religion founded by Siddhartha Guatama, plays an imperative role in the court system. While the court systems tend to rule through aristocracy, an important few citizens rule, in a manner where most people of power are hereditary elite or have been elected by hose who rule based on the vital qualities certain people possess. One example of Buddhism playing a large role in the life of aristocracy occurs when GenJi becomes exiled from the land. GenJis father-in-law, the minister, an elderly, yet very powerful individual, speaks to GenJi about his actions prior to their conversation. The minister says when I see how things are with you, I know all too painfully what a sad day I have come on at the end of too long a life. I would have expected the world to end before this was allowed to happen, and I see not a ray of light in it at all. 238) Clearly, GenJi has fallen out of favour with those in power, especially the way GenJi treated the ministers daughter, Aoi. Eventually, GenJis exile begins to connect to the concept of Buddhism, as horrific weather conditions strike GenJi and the few people with him as they Journey across many people. Such a travesty could be explained as a form of punishment for GenJis inappropriate actions. The connection between Buddhism and aristocracy is clear, as this example shows how a persons action could anger those in power, and thus also anger the spirits. The violations of Buddhism could lead to these punishments. Buddhism therefore, plays a large role at a crucial aspect of the story, as GenJis exile marks the start of a new life, or at least gives him some perspective of how fortunate he was to grow up with so much power and potential. To be in favour with so many people, but Just ask quickly, acting in a manner that disturbs not only those of power in the aristocracy, but also the higher power, shows that Buddhism is the centralized religion and is taken very seriously by those who pursue a good life, as many would fear the consequences of their actions. Another event that shows how Buddhism can be related to aristocracy occurs to the Second Emperor, who describes a dream of him with his father, where his father speaks predominately about GenJi to Emperor #2. Deeply troubled, the emperor tells of his dream on a stormy night about things that were on his mind. The emperors eyes meet the eyes of his angry father, which leads to a very serious and painful eye ailment. Besides that, Kokidens father dies, Kokiden herself becomes ill, and worsens as the days pass. The emperor believes that so long as an innocent GenJi was off in the wilderness, he fears, he ust suffer. (299) As a result, the emperor suggests that GenJi be restored to his old rank and position (299). Though GenJis actions are somewhat despicable and distasteful, the spirit of the second emperors father takes action and punishes his son for what he did to GenJi, and the treatment of GenJi, mainly exiling him. Buddhism plays a very interesting role throughout the story, as Bu ddhism effectively punishes GenJi for his mistreatment of women and his lack of respect for his position and those who have high praise for him. However, Buddhism later punishes the 2nd mperor primarily because the spirit of his father is upset for the exile of GenJi. It appears that at the time, not one person is really safe with their actions, and if they went against the grain, the consequences would fit the crime. Buddhism serves as a guideline for living a pure, efficient, and respectful lifestyle. If this doesnt occur, the spirits become enraged and deal with this not only to let those people suffer, but also to help them learn from their mistakes and fix the way of life toward a better path, and ultimately move them through the caste system. To elaborate on the influence of the caste system, Buddhism also helps to establish the caste system in society. There is that responsibility to help others in order to move higher in the system through each caste level until a person reaches nirvana. Several examples from the book include when GenJi reads the Lotus Sutra during the birth of Aois child and also when Aoi is on the verge of dying. Another example occurs when the priests perform an exorcism on her when the spirit of the RokuJo Lady tries to kill her. A spirit exiting ones body without the knowledge of that erson is an example of Buddhism, and Lady RokuJo is unaware of what she has exorcism process. The political aspect, which was previously touched on when connected to Buddhism, shows a deep history of aristocracy, keeping only a small number of people to rule over the rest of the population. The emperor has control, with the imperial family also possessing a respectable amount of power. Also, the ministers have political power as well, and many of these time periods tend to keep the power within the family, passing on certain positions, such as prince or emperor, to a son or descendent of the person previously in power. In the book, we see toward the end that the Lady Shokyoden, the daughter of the Minister to the Right, has a son, who at the time is considered far too young for the throne (306). It shows that it was favourable that once a family obtained power, any attempts to keep that power within their own lineage would be considered. Membership in aristocracy, such as China at this time, is not based on achievement, intelligence, or moral growth, which often meant that power wouldnt necessarily be placed into the hands of the most deserving or the most efficient. This is a key reason that aristocracy was generally unsuccessful and often times considered a failure of government. To restate the example above, upon GenJis illustrious return, the son that is too young eventually becomes crown prince and GenJi becomes a minister (319). This shows that keeping the power with the royal lineage is crucial and even if, for example, a person is exiled, like GenJi, the likelihood of coming into future power is possible. However, disagreements often occur in the courts, such is the case of GenJi, who often not only neglects Aoi, but also neglects court meetings in order to woo and ecome intimate with other women. Since he becomes exiled, this definitely bothers some people, such as the Minister to the Right. However, this does not sit well with others, including his father, who appears to him through a dream, and causes him horrible pain and those important in his life. Also, the people who welcome and praise GenJi upon his return, and the fact GenJi is almost instantly made a minister shows that people of power will often disagree or have different opinions about a person or topic. GenJi falling out of favour with the council, and those who rule at the ime shows however, that the powerful are stern with their actions, and will take the necessary precautions with anyone who could possibly cause disruptions. Many people are disgusted with how GenJi would court many different women, and have affairs while he was not only married, but expecting a child as well. This reflects badly on the family, especially a family who at first considers GenJi to be a magnificent son who could do great things one day. It causes shame and embarrassment, as it reflects on how the child was raised by the parents, and how the parents let these actions take place. These crucial aspects depicted during the novels progression (the role of women, Buddhism, and the political confguration) each contain positive and negative attributes prevalent in the tale. These concepts, mainly connected to the central connection in some way to GenJi, also show a complex connection each other, as presented above. The author, Murasaki Shikibu, strives, and successfully achieves the unravelling of these three topics, and their roles in the story.

Economic Theory Exploring the Marginal Concept

Economic Theory Exploring the Marginal Concept Circumstances Encouraging Businesses to Open Up Coal Minds and Exploiting These Resources The coal industry in Europe has recently been closed because the revenues received from coal mining did not justify the costs needed to sustain the production. Specific problems are connected with impossibility to meet environmental standards, as well as development of green economy (Kanter n. p.).Advertising We will write a custom essay sample on Economic Theory: Exploring the Marginal Concept specifically for you for only $16.05 $11/page Learn More The business engaged with coal mining should be more concerned with these issues to attract investments and introduce new conditions for launching the production (Kanter n. p.). Cost effectiveness of the coal production also influences the pricing policy. In case the prices increase, there is a possibility that consumer demand will decrease (Webster 73). Environmental factor is an important condition that influences margina l costs and, therefore, the businesses that are planning to open up coal mining should take this factor into consideration (Miller and Spoolman 617; Hirschey 29). Negligence of such aspects as environmental pollution can influence the marginal costs that could exceed the potential benefits received from the production. With regard to the above-presented deliberations, the three economic principles are closely involved into the production process (Webster 73). In particular, the coal production can be renewed in case the production methods are changed and the target consumers are strictly identified. Relevance of Marginal Concept to the Destruction of the Rain Forest Certainly, deforestation has a negative impact on the earth ecosystem due to the decrease in oxygen production, which is essential for sustaining normal existence of flora and fauna on the planet (Ghosg and Choudhury 17). However, there are other factors predetermining deforestation, such as oil production, for which the demand has recently been increased. The marginal concept implies that availability of reserves can be enormous in case new areas are found for production. Though the reserves are available for extracting, numerous industries resort to deforestation to increase productivity and remain cost-effective (Ghosg and Choudhury 17) However, the manufactures should take greater responsibility for crude oil production because reserves are not limitless (Rima 226). When all areas are cultivated, no land will be left and, as a result, the productivity can be enhanced by means of introducing new technology.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Understanding of Marginal Concept and Its Impact on Establishing Strategies to Conserve As Opposed To Destroying Natural Resources (Crude Oil) Product forest certification is among the most innovative strategies to avoid ecological problems. A ccording to Viana et al., â€Å"sustainable forestry aims to provide a continuous yield of high-quality forest products while preserving the essential biological and ecological integrity† (238). Thus, changing shift to green economy system can reconsider the crude oil production. For instance, to ensure environmental safety, the marginal concept should contribute to exploring new ways of production, transportation, and distribution among the population (Steele n. p.). Full transformation of the oil industry is impossible because it will follow to much more serious consequences, including increase in unemployment rates, destruction of economies, and failure of international relations (Fee 19). Numerous economies have significantly benefited from the crude oil production because they used it for exporting. In fact, further production requires appropriate technologies for refining it into gasoline. However, the refiners have been hampered by the impossibility to proceed with fur ther production because of the environmental hazards (Hrishey 496). Therefore, most managerial decisions consider changes that are much broader in concext. In order to sustain environmentally safe production, the production should adhere to the marginal concept to build long-term strategies. Fee, Daniel. Technology for Developing Marginal Offshore Oilfield. US: Taylor Francis, 1993. Print. Ghosg, Piyali, and Purba Roy Choudhury. Managerial Economics. US: Tata McGraw-Hill Education, 2008. Print. Hirschey, Mark. Managerial Economics. US: Cengage Learning, 2008. Print.Advertising We will write a custom essay sample on Economic Theory: Exploring the Marginal Concept specifically for you for only $16.05 $11/page Learn More Kanter, James. Europe Proposes to End Coal Mining Subsidies by 2014. The New York Times. 2010, Web. Miller, George Tyler, and Scott Spoolman. Living in the Environment: Principles, Connection, and Solution. US: Cengage Learning, 2008. Print. Rima, Ingrid. Development of Economic Analysis. US: Taylor Francis, 2009. Print. Steele, Henry. The Economic Potentialities of Synthetic Liquid Fuels from Oil Shale. US: Ayer Publishing, 1979. Print. Truby, Johannes, and Moritz Paulus. Have Prices of International Traded Steam Coal been Marginal Cost Based. Institute of Energy Economics at the University of Cologne. 2010, pp. 2-17. Web. Viana, Virgilio, Ervin Jamison, Donovan Richards, Elliott Chris, and Henry Gholz. Certification of Forest Products: Issues and Perspectives. US: Island. 2008, Print. Webster, Thomas. Managerial Economics: Theory and Practice. US: Emerald Group Publishing, 2003. Print.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More

Psychological Disorders Essay Example | Topics and Well Written Essays - 250 words

Psychological Disorders - Essay Example Michael starts to suspect David after some events and the suspicion grows stronger when he quits his job only because he was asked to show his identity card. Michael heirs an investigator to conduct deep search on this but David finds this out and kills her. Michael then with the help of his girlfriend goes to the basement to check out the lockers his stepfather had made and finds the dead body of his father. David also wakes up and traps him in the basement; in this commotion Susan wakes up and becomes shocked. Michael manages to come out and finds his mother and girlfriend but again gets tapped by David and then fights him and both of them falls of the roof to the ground and becomes unconscious. He wakes up a month later and finds out that David is still alive. In the end he is again shown getting involved with some other family (The stepfather, 2010) David was habitual of keeping everything clean and perfectly set and most of the time he used to spend time keeping everything perfect and whatever he did he wanted it to be perfect and in order and it is a symptom that the patient performs repetitive tasks (Menzies, De, 2003). It is also a symptom that the patient changes his name and personality and in this film David exhibited this symptom as well. David never tried to consult any doctor or any professional to get rid of this illness. In the film it is not shown the reason of how David got this illness. Therapies like behavioral therapy is the most effective method to make the patient get rid of this disorder (Giddens,

Prewriting Assignment Example | Topics and Well Written Essays - 1750 words

Prewriting - Assignment Example 2. Is this essay aimed at a particular audience (a sympathetic, neutral, or hostile audience)? Where was it published? This essay is aimed at college students belonging to millennial generation, studying stress tolerance strategies deployed by them and analyzing their effectiveness. The article was published by Project Innovation, Inc. in Spring Hill Station, Virginia (Southeast America). 3. What is the author’s purpose for writing the essay and his or her thesis (main claim)? The authors intend to study lifestyles exhibited by college students of recent generations and stress-handling strategies adopted by them. Through an assessment survey of 246 students, the authors were able to conclude on their thesis that these undergraduates are not managing stress effectively, thereby exposing themselves to high risks of low stress tolerance. The authors mainly claim through this essay that people should create such circumstances for their millennial generation kids going to college t hat they can learn to be independent and handle stress on their own. 4. What assumptions does the author make about the topic of general/liberal arts education (i.e. it is necessary or outdated, or should be modified, or is successful under certain circumstances)? The authors assume that college life is a stressful journey for masses and believe it to be necessary to focus on the millennial generations pertaining to last 30 years since they lack the mature abilities of coping with stress. Current circumstances have led them to adopt methods to combat stress which are highly ineffective and produce adverse effects. The authors have carefully selected and targeted subject-matter for this dissertation that constitutes to issues of modern era. The authors however claim that their research shall not be projected on or taken to be representative of the entire population since they selected a limited sample size for their study. Additionally, due to nature of research methodology adopted, cause and effect relationship cannot be accurately established and needs further verification. 5. What appeals does the author make? See below. Does the author appeal to reason (for example, with use of statistics, expert testimony, or personal experience)? Where and how (might want to write paragraph numbers)? Does the author appeal to emotion (for example, with loaded adjectives)? Where and how (might want to write paragraph numbers)? Does the author appeal to our sense of ethics (what’s right or wrong) by showing he or she is trustworthy? Where and how (might want to write paragraph numbers)? The authors appeal to reason that young generations find it very difficult to cope with stress and use undesirable means to struggle against it, resulting in drastic repercussions. At various places in the article, the articles defend their viewpoint with logical and quantitative reasoning including segments in ‘Millennials and Stress’ paragraph (pp. 364), ‘Stress T olerance’ paragraph (pp. 365), ‘Results’ paragraph (pp. 368-71) and ‘Discussion’ paragraph (pp. 372-73). Additionally, they also appeal to emotion by suggesting how the immature and innocent generations need more attention and parental support in handling stress and social pressures of achieving good grades to survive in the highly competitive society. This has been emphasized in sections of ‘

It dont matter Article Example | Topics and Well Written Essays - 750 words

It dont matter - Article Example Hippocratic Database (HDB) which is composed of different technologies with the capacity to store medical information to change the system from manual and paper-based to computer-based systems. This can attributed to the fact that modern and computerized systems and infrastructures are deemed to have less medical errors, lower costs and ultimately more improved patient care. The HDB is the answer to the vision of PITAC in the provision of health information infrastructure that can be made available to health professionals nationwide to be able to improve the level of health care knowledge since there is a single collection of clinical and empirical data important for decision making support. The said system can be accessible for data entry and data retrieval. The said system can be considered highly applicable and practical but there are different concerns, one of which is the security of the information stored within the HDB (Agrawal, Grandison, Johnson, and Keirnan, 2007, p.36). There is a built-in policy-based privacy management feature of the HDB referred to as the Active Enforcement to answer the concerns regarding the secured state of the health care data stored in the system. The said feature which is also referred to as AE is an ‘agnostic middle ware solution for privacy and security needs.’ Basically the application of the said feature is situated in the system to gauge and to filter the input and output of data based on the governing policies which are based on the preferences of the patients and the applicable laws (p. 36). Strengths of the HDB AE include general methodology for handling and codifying policy and preference information, transparency of policy enforcement to enterprise applications, being agnostic to underlying database technology and improvement of query processing speed (p.37). The study by Agrawal and colleagues presented numerous capabilities of the HDB such as enforcement of privacy policies at database level, efficient

Project Plan To British Airport Authority Construction Essay

Project Plan To British Airport Authority Construction Essay This report is aimed at producing an effective project plan to British Airport Authority (BAA) using Heathrow terminal 5 as a case study. The methodology used in this project is the problem solving approach where a major problem is identified, the possible solution to the problem is analysed and the best solution for the implementation of the project is recommended. In producing this plan, a major problem of airport congestion was identified and an option appraisal was carried using the SWOT tool to determine whether the proposed project plan was worth doing, the projects scope, definitions and deliverables were clearly stated. Some assumption, considerations and constraints had to be made to assist the project team consulted for this project in understanding and delivering the plan effectively. The projects critical factors, measurable targets dependencies and resource requirements were outlined in this report. Also a detailed cost estimate was done for the allocated budget. Microsoft project package was used to prepare and produce a Gantt chart including a work breakdown structure for each task identifying the major milestones. A communication and risk plan is also included in this report to ensure a smooth implementation of the project plan. Finally this report recommends time duration for the project and a sustainability framework. INTRODUCTION This is a detailed report based on the project plan presentation made by group 5 project consultants to British Airport Authority (BAA) on the 14th of December 2009. The problem solving approach was used in this project plan using BAA terminal 5 as a case study. This report identifies and addresses the problem of passenger and airline congestion in Heathrows existing terminal. In order to fully understand this report, the project background and rational would be discussed in the following section. 1.1 Background Heathrow located in the London borough of Hillingdon was initially a private airport with one grass runway used to assemble and test aircrafts. During World War II, the land occupied by this private airport was acquired by the government to build a Royal Air Force (RAF) Heston Aerodrome which was an army surplus tent small grass airfield. In 1946 it was handed over to Air ministry as Londons new civil airport. Due to the closure of the old terminal on the North side by 1961, airlines either operated from the Europa terminal or the oceanic terminal which handled long haul carriers (now terminal 2 and 3 respectively). Terminal 1 was opened in 1969 by which time about 5 million passengers were passing through the airport travelling from Heathrow to and from all parts of the world (British Airport Authority 2009). The demand for air travel and increased congestion in the central area further created the need for the development of terminal 4 in 1986. As at 2006, Heathrow owned and operated by British Airports Authority (BAA) can boast of nearly 1.4 billion commuters over 14 million flights (British Airport Authority 2009). It is UKs only international network hub airport. As traffic of commuters increased Heathrow Airport is faced with an ever increasing demand for passenger facilities and capacity constraint which has lead to frequent flight delays. This need has further lead to the construction of terminal 5. Terminal 5 is said to be a passenger terminal and associated facilities that would complement Heathrows existing terminals The planning and building of a new terminal (Exciteh 2009), presents a distinctive challenge compared to the construction of any other structure. Building this new terminal would expand Heathrows capacity to accommodate the rapidly increasing number of passengers, improve the safety and security of air transport, introduce high quality facilities, and increase the status of the British airport worldwide. The new Heathrow terminal 5 would be a gateway between the UK and the world. Group 5, is a project management consultancy team based in Aberdeen. This team has been retained as project consultants by BAA to produce a project plan for the successful delivery of her terminal 5 project at its very best. This report shows explicitly all the steps and phases required to produce the final deliverable (the project plan). 1.2 Project Rationale Heathrow is synonymous with international travel and is one of the UKs most significant fiscal assets. As a two runway and four terminal airports in 2005, it is one of the worlds leading airports in terms of passenger and airline capacity. If Heathrow continues to operate within its existing limits, it is forecasted that the airport will handle 87 million passengers a year by 2015 and thereafter 90-95 million passengers a year (Heathrow airport interim master plan 2005). With such an increase in the yearly passenger travel a new terminal is inevitable. Over the years, these existing terminals could accept more traffic because of the implementation of risk reduction measures. However, the continual congestion in Heathrows terminals may reach a condition such that it cannot be said with confidence that these terminals will continue to be safe. However, since the airline industry is a peoples industry without passengers the industry will not thrive. So the objective to build a structure that would stand the test of time and serve its millions of prospective customers thereby reducing congestion cannot be over emphasized. 2.0 PROJECT BUSINESS CASE The development of a business case to all intents and purposes is to gain support, commitment and eventually approval from the top management. The Business Case depicts the reasons for undertaking for the project, based on the estimated costs of the project, the risks and the expected business benefits and savings (APM 2006). The business case highlights the justification for the project. Reports by BAA (2009) shows that Heathrow runway operates at 95% capacity compared to 75% of its major European competitors. This congestion has lead to increased delay, lower resilience and fewer destinations served. Statistics taken from the UK Parliamentary office of Science and Technology (2000) and Airport council International (2008) shown in the table below portrays a rising trend in Heathrows passenger capacity from 1978 2008. Year 1978 1979 1980 1981 1982 1983 1984 1985 No. of Passengers (million) 45.4 49.2 50.4 50.7 51.1 53.7 59.4 61.6 Year 1986 1986 1988 1989 1990 1991 1992 1993 No. of Passenger (million) 66.3 76.3 82.3 87.1 89.9 84.3 94.6 100.2 Year 1994 1995 1996 1997 1998 1999 2000 2001 No. of passengers (million) 109.2 115.6 120.7 130.7 142.2 150.9 64.61 60.74 Year 2002 2003 2004 2005 2006 2007 2008 No. of passengers 63.34 63.49 67.34 67.92 67.53 68.07 67.06 Figure 2.1 Average passenger capacity (Adopted from UK Parliamentary Office of Science and Technology (2000) and Airport Council International (2008) To further explain the table above is a graphical representation of the passenger capacity plotted against years. Figure 2.2 Graph showing increasing passenger trend (Adopted from UK Parliamentary Office of Science and Technology (2000) and Airport Council international (2008)) GRAPH ANALYSIS The statistics used for this graph shows all fights into Heathrow airport for terminals 1 to 4. From year 1998 to 2000 there was quite a steady rise in the number of passengers passing through Heathrow. From year 2001 to 2009 Heathrow experienced a decline in airline and passenger capacity. This could be attributed to the global economic situation in many parts of the world and the threat to aviation from international terrorism. On the other hand with the UK economy gradually coming out of this recession there is an expected rise in the number of aviation travel. 2.1 Available options for addressing the opportunity Option Appraisal An option appraisal to determine the best means to achieve the project objectives was done. In carrying out an option appraisal, a need and a cost benefit is first carried out, then objectives are set and options are created and reviewed (Department of Treasure UK 2009). An option appraisal is a decision making technique that identifies the project objectives and explores other alternatives for attaining these objectives. It determines whether the proposal is worth doing and clearly communicates conclusions and recommendation. After a critical analysis a preferred option was taken and used in establishing this project plan. The approach for this project plan also incorporates the traditional project management concept which breaks the project into the various life cycle phases. The three major options identified for this project is as shown below; 2.2 OPTION 1 Do Nothing This option is the base option it involves not embarking on the project. If chosen it may result in undesirable and increasing risks to air passengers due to airport congestion. 2.3 OPTION 2 Expansion of the existing terminals Measures could be taken to expand current terminals including runways to accommodate the increase. However carrying out an expansion work on the existing terminals, would be quite challenging on airlines and passengers. This would require a temporal closure of some of the terminals which may lead to potential loss of customers as they would seek alternative routes. In addition, this approach may leave current structures with minimum factor of safety and do little to improve the deficiencies and congestion in current airport. 2.4 OPTION 3 Construct a new terminal In this option constructing a new terminal of the anticipated capacity would mean that the new terminal would be constructed to expand the operations of older terminals and can potentially replace them. A SWOT analysis for this option was carried out. 2.5 SWOT Analysis SWOT analysis is a technique used to evaluate the strengths, weaknesses, opportunities and threats involved in the project. This method involves specifying the project objectives and identifying the internal and external factors (Nigel and William 2002) that could stop or improve the success of those objectives. The environmental factors internal to the firm are classified as strength and weakness while the external factors are classified as opportunities and threats. These terms are further explained below: Strengths Strengths could either be a positive tangible or intangible attribute and they are usually within the organisations control. Weakness These are the areas that project needs to improve on. They can be considered as the projects fault or disadvantage that might prevent them from attaining their goals. Opportunities Opportunities propel an organisation. These factors represent the reason for the project or business to exist and develop. Opportunities are beneficial and may assists to negate threat. Threats Threats are factors beyond the organisations control which could result in project failure. The SWOT Matrix for this project is as shown in Appendix 1. Furthermore a cost estimate is also carried out to determine the preferred option 2.6 Cost Estimate 3.0 PROJECT DEFINITION James P. Lewis defined project as a onetime job that has defined starting and ending dates, a clearly specified objective, or scope to be performed, a pre-defined budget, and usually a temporary organization that is dismantled once the project is complete. For this project the objectives and scope are explained below. 3.1 Goals and Objectives Project objectives as defined by Westland (2007) are statements describing in more details what it is that the project will achieve. It is the desired outcome of the project. Unclear objectives could result in conflict when information is not adequately understood. The objectives of this project plan include the following: To supplement Heathrows other existing terminals to accommodate her increasing customer base and increase the airport current capacity by 30% BAA (2009) To reinforce Heathrows position as Europes principal intercontinental hub To provide excellent customer service and travelling experience to her highly esteemed customers 3.2 Statement of the Project Scope The project scope can be defined as the specific and overall definition of what the projects end result should accomplish (Briggs 2009). It specifies what work is included and excluded in a project perhaps defining in effect the boundaries of the project (Carmichael 2004). 3.2.1 Scope The scope of this project is as follows: An effective project plan for the successful delivery of BAAs Heathrow Terminal 5 project Recommendation of a sustainable development plan for the new terminal 3.2.2 Scope Exclusions Exclusions are done in order to avoid misunderstandings they spell out what the project wont do. The following are the exclusions considered in developing this project plan The project plan would not include the conceptual design of the project The effects of inflation on budgeted cost would not be included The project plan does not include obtaining the necessary permits and authorization documents The project plan does not include the ground rules to be adopted during the implementation of the project plan 3.3 Project Deliverables A deliverable is any unique and verifiable product, result or capability to perform a service that is identified in the project management planning documentation, and must be produced and provided to complete the project (PMBOK 2004). It can also be described as the output of the project during the project and at the end. According to PMBOK (2008) there are four generic life cycle phases for a project. However since this is a mega project, five distinct phases have been identified for efficient planning. For this project, the key deliverables are grouped into the various project life cycle phases as shown in the diagram below: Fig 3.1 Project Life cycle diagram showing the deliverables The life cycle for this project is made up of the conception, planning, execution and control, completion/handover and post project review. These phases are further explained below. Conception phase This is the birth phase of any project in which the scope of the project is defined along with the methodology for delivering project desired outputs. Planning Phase This is the phase where all the plans required to deliver the project objectives and scope is done. This phase is characterized by breaking down the project into smaller more manageable work packages. Execution/ Monitoring phase This is the implementation phase of the project where work towards direct achievement of the projects objectives and the production of the projects deliverables take place (APMBOK 2006).This phase also involves monitoring and control. This involves recording, analysing and reporting project performance and comparing it to the planned performance in order to identify and report deviations as well as develop targets and plans. Completion/Handover Phase This is the project exit phase and the formal orderly end point of a project, either because it has been completed or because it has been terminated early (PMBOK 2004). Post project Review In this phase the lessons learned are reviewed. Below is a detailed explanation of the various deliverables at each project phase, their targets, dependencies and resource requirements. Description of Deliverables Project phase Deliverable Brief Description, targets, dependency and resource requirement Conception Business case This is a document that describes the project justification Target: Approval of top management Dependency:Project objective Resource Requirement:Project client or sponsor Project Initiation document (PID) Project initiation document is a statement of the scope, objectives and participants in a project. It defines the authority of the project manager and roles and responsibilities of project stakeholders. Target: Dependency: Resource requirement:project manager Planning Responsibility matrix It is a tool used to assign tasks relating to each project activity in the Work breakdown structure. It indicates clearly the role and responsibility of each project player Target:roles and responsibility of project players Dependency:work breakdown structure Resource requirement: Project manger Work breakdown structure (WBS) It is a hierarchical decomposition of the project into smaller elements or deliverables called work packages thereby allowing for effective management and control of project scope and objectives (PMBoK 2008). Target: work packages in relation to project objectives Dependencies: Project scope and deliverables Resource requirement: Project manager and input from project team Gantt chart This is a Microsoft project tool that illustrates the project schedule. It is a useful tool in planning, predicting and deciding how resources are used to achieve time and cost goals. Target:Project schedule and project resource requirements. Dependency:Work breakdown structure Resource requirement:Project manager Risk matrix This is a plan used in assessing risk Categories their probability of occurrence and the impact on the project it also highlights controls identified to mitigate the risks. Target: Dependency:Risk assessment Resource requirement;project team Execution/ control phase Completion/ handover Certificate of practical completion (CPC) it is a certificate handed over to the project manager after the project has been completed and has been certified to meet clients and stakeholders requirement. Target:client satisfaction Dependency:Project completion Resource requirement: project owner Lessons learned it is a documentation of all lessons learned in course of executing the project and is kept for future references in order to prevent pitfalls in the execution of similar projects in future. Target;should clearly highlight lessons learned from the project. Dependencies: project completion and client satisfaction Resource requirement: Project manager 3.4 Critical Success Factors The primary objectives of any project being completed within the specified cost, time and good performance are not the only determinants of a successful project. These primary objectives can identify immediate contribution to profit (kerzner 2006) but will not identify if the project has been properly managed. These success factors can be seen as value enhancing practises (VEP). The following are some required factors that will determine the success of BAAs Heathrow terminal 5 project (HT5): Clearly established project goals and procedures Strong support and shared vision from BAAs top management Satisfaction of the various groups of stakeholders with minimum or mutually agreed upon scope changes. The contracting strategy employed would enable suppliers focus on delivery Excellent teamwork and good communication among key players to align and convey objectives The use of standard project management methodologies, tools and techniques. For example monitoring and change management practices should be employed to identify and resolve problems early Availability of technological expertise and equipment 3.5 Critical Project Barriers Unlike risks, critical project barriers are overwhelming issues that can be critical to a projects plan. Should any of these events occur the project plan would become invalid. In this project, the following are possible critical barriers: Removal of project funding Occurrence of force majeure e.g. natural disasters or acts of war 4.0 PROJECT CONSTRAINTS CONSIDERATIONS AND ASSUMPTIONS According to APM Body of knowledge (2006), constraints are issues that could cause a delay or restrictions that would affect the project; considerations are the key elements required to have a binding contract; and assumptions are statements that will be taken for granted as fact and upon which the project business case will be justified. 4.1 Constraints In an airport environment, height limitations are placed to avoid interference with the airport radar systems and this could affect the project team during construction. Logistics challenge due to condensed site area. Ecological constraints and the landscape of the area to support such a project Permit, licensing or consent approvals could take a long time to be obtained considering the sensitive nature of this project Health and safety of the project team and locals during and after construction due to pollution Legal requirements of the construction regulation and environmental act 4.2 Considerations There could be potential changes to the structure in future so provision would be made available for that in the project design. Satisfaction of the projects large and diverse group of stake holders. 4.3 Assumptions BAA the project sponsor and client will accept the project plan offered by this consultant team All project participants will abide by the guideline identified within this plan All necessary approvals have been obtained The time frame for the project is 10 years Management will ensure that the project team is available as at when required to complete project tasks. All project participants will abide by the guideline identified within this plan The required resources are available, and the estimated budget would be adequate for the project Inflation would be constant throughout the period of the project 5.0 PROJECT DEVELOPMENT PLAN A project development plan defines the phases that connect the beginning of a project to its end (PMBOK 2004). Because projects have a beginning and an end, there is a logical sequence of activities or tasks to accomplish projects objectives. This sequence of activities leads to the Work Breakdown Structure 5.1 Work Breakdown Structure Work breakdown structure is defined as a way in which a project may be divided by level into discrete groups for programming, cost planning and control purposes (APMBOK 2006). It acts as a control and monitoring tool in any project and also shows full clarity and understanding of the project scope. The work breakdown structure for this project is shown in appendix 2. 5.2 Gantt Chart The Gantt chart is used in scheduling the work breakdown structure. It is a useful tool in planning, predicting and deciding how resources are used to achieve time and cost goals. It is a type of bar chart used to represent when activities are being carried out or when resources are required. It uses time lines and other symbols to illustrate multiple time-based activities of a project on a horizontal time scale (Carmichael 2004). The Gantt chart for this project is as shown in appendix 3 6.0 Project Organisation and Management Project organizational structure clarifies the makeup of the project board and teams. It identifies the roles and responsibility of the various stakeholders involved in the project. Lock (2007) defined stakeholders as the people and organizations who affect, or will be affected by the project. Stakeholders can be grouped into primary and secondary stakeholders. The principal/primary stakeholders stand to make profit or loss from the project while the secondary stakeholders are non profit making stakeholders. The following are the stakeholders for the HT5 project. Primary Stakeholders Her Majesties Government British Airport Authority (BAA) British Airways (BA) Local Authorities Major contractors Suppliers Project managers Project team Secondary Stakeholders Sub-contractors Local communities Non-Governmental Organisations Employees of Heathrow airport Regulatory Authorities Customers 6.1 Project Structure The diagram shown in Appendix 4 depicts the project organisation structure. 6.2 Roles and Responsibilities Roles and responsibilities needs to be clearly defined among the project team to avoid conflict. The responsibility charts clarifies the duties of each persons involved in the project .The roles and responsibilities table for this project is as shown in Appendix 5. 6.3 Project Approach/Methodology The methodology for managing the implementation of this project plan for BAA Heathrow terminal 5 is the problem-oriented approach. With this approach, a major problem is identified, the cause and the possible solution to the problem and finally a best solution for implementation recommended. For this project, the problem identified was the congestion of passengers and airline capacity constrain which lead to the decision to construct a new terminal in Heathrow. 6.4 Project Controls Lewis (2001) described project control to be the process of comparing where you are and where you are supposed to be so that corrective action can be taken when there is a deviation from target The project manager will monitor and control the project on a daily basis ensuring that issues are properly resolved. The steering committee shall meet at the completion of each milestone as indicated on the Gantt chart, to ensure that no previous issues are carried over and that quality has not been compromised in any form. 6.5 Project Communication In any successful project, there must be a continuous need for communication to issue directives, solve problems, make decisions, resolve conflicts and keep everyone supplied with the required information (Burke 2003). According to Westland (2007) the communication plan identifies the type of information to be distributed to stakeholders (what), the methods of distributing the information (How), the frequency of the distribution (when) and the responsibilities of each person in the project team for distributing the information (who). For this project, the communication plan as shown in appendix 6 is divided into the external and internal communication for the following stakeholders: Project sponsor Project team Steering committee Local community General public 7.0 Project Risk Management Project risk is defined as the cumulative effect of the chances of uncertain occurrences which will adversely affect project objectives. It is the degree of exposure to negative events and their probable consequences. Project risk is characterized by three factors: risk event, risk probability and the amount at stake (PMBOK 2004) Project risk management is a structured process that allows individual risk events and overall project risk to be understood and managed proactively, optimising project success by minimising threats and maximising opportunities (APMBOK 2006). In order words risk management is an approach of identifying, assessing and controlling risk that occurred during the project life cycle 7.1 Project Risk Assessment Issues of risk (uncertainties) cannot be over emphasized. It must be properly identified, analysed and mitigated. The political, technical, financial, environmental and sociological aspects are the key factors that were considered during the risk assessment. For this project, the probabilities of risks occurrence were classified as: 1 Almost impossible to occur 2 Slight tendency of occurrence 3 Likelihood of occurrence 4 Expected possibility of occurrence 5 Extreme possibility of occurrence And the risks impacts were classified as:   1 Little or no impact and work will continue 2 Slight impact but work will continue 3 Limited Impact but could slow down activity and extend completion date 4 Significant impact and could result in the project standstill 5 Massive impact and could result in termination of project The risk breakdown structure and risk identification mapping for this project is as shown in Appendix 7 and 8 respectively. 7.2 Risk Mitigation and Control The process of lowering the probability of a risk occurrence or reducing its effect or impact should it occur in a project is project risk mitigation and control. To be able to mitigate and control risk, we classified the resulting risk indices into three categories using the colour coding as shown below: Colour Coding Red: High Risk (18 25) Yellow: Medium Risk (11 16) Green: Low Risk (1 10) For this project, the risk assessment matrix is as shown in Appendix 9 8.0 SUSTAINABLE DEVELOPMENT BAAs sustainability development policy sets a context for improving its environmental performance. This recommendation will look at the following: noise, air, water and the building. AIR Aviation is one of the fastest growing sources of the UKs carbon emissions. It currently represents 6.4 % of the UKs CO2 emissions or 13% of the total climate change. For an important and massive project like the Terminal 5, the following should be considered; Air quality should be weighted on the overall balance of costs and benefits An elaborate air quality computer modelling should be done around major vicinity where the Terminal will be located and around the local areas. Pollutants to model should include but not limited to NO2, PM10 ,Ozone and CO2 The benefit of another runway will surely be of great benefit to the UK Government as facts below states; Benefit to the UK economy of mixed mode at Heathrow is  £2.5 bill

To Deny Competition is to Deny Life Essay -- Argumentative Persuasive

To Deny Competition is to Deny Life I can remember in fourth grade having an Easter egg hunt at school and having the teacher tell us that we could pick up only three eggs, and then we were to stop. Truth be told, that rule was probably in place for people like me who were so incredibly slow that the other kids would have gotten all the eggs before I even got there, but that didn't matter. I can still remember how stupid I thought it was and how it took the whole point out of the experience. Or how about when we had an art "competition" and half the class got first place ribbons and everyone else got second place ribbons. I had even less art skills than speed at that time and it still annoyed me. What was the prize worth if it was easily attained? Why were they trying to fool me in order to make me feel good about myself? Why were they afraid of real competition? I have been a fierce competitor all my life. I believe I owe most of the credit to having two older brothers who are somewhat close in age. I remember shooting baskets and knowing full well that the only way I was going to shoot the ball was if I managed to get the ball away from my much taller and bigger brothers. If I wanted to play with them at all, I had to learn some way of bridging that natural gap, and it instilled in me a competitive spirit that has been carried with me, further developed, and found to be essential throughout many aspects of my life. Humans are naturally competitive beings. If we weren't, we wouldn't still be around on this planet. One of the greatest and healthiest forms of competition is found in sports. The fact that sports are still thriving also points to our need for competition, for they are an outlet for our ... ... of life. If people can't see this, then it is easy to understand how they can't see the true beauty of competition. Competition is an essential part of growing up. It mirrors life almost to perfection while allowing it to be a game. To deny competition is to deny that life will present us with struggles. It is to pretend that this world will not offer obstacles to be overcome. To fear the pain of failure for either yourself or anyone else is to misunderstand the importance of challenges to create purpose. It is to misunderstand the balance of life. A hollow victory is no victory at all. So I say give me competition. I'll strive to do and be my best and I'll take my chances and if I fall short then so be it, for that's reality. Allow me to hold in balance the chance of failure and the hope of success, for it is in these moments that I can dare to be alive.

How Does The World Leading Companies Interact with Society: An investigation into the performance of Louis Vuitton Essay

Founded in 1854, Louis Vuitton Moà «t Hennessy (LVMH) had become the world’s largest luxury fashion house brand group and manage to gain sales revenue of 20,320 million euros in 2010 to 23, 659 million Euro in 2011 and 28, 103 million Euro in 2012 (Jin, 2012). Nowadays in business world, the survivability of business depends on how it interact with the society. The way of a company behave toward the society and environment is the key for a company to achieve profitability and maintain good reputation as small action give a big impact (Hartman, 2005). In this case, a company good intention will frequently shadowed by it bad steps in damaging society even it is unintentionally done. In contrast for that, Louis Vuitton had practiced their good intention by launching environmental department in 1992 in order to preserve the nature thus helping Louis Vuitton to produce high quality product (LVMH launches its own Green Week, 2012). Behind the scene, Louis Vuitton also increases their carbon emission by 25% in 2012 while manage to increases their revenue by 19% in 2012 (LVMH, 2012). In the same time, Louis Vuitton keep telling the society about their policy of not allowing child labor (LVMH: Supplier’s Code Of conduct, 2014) but unfortunately, it just another spin doctoring to hide another mistake they had done. This would remark that Louis Vuitton secretly brings the negative impact to environment and to the community around them. This paper will assessed the truth about the real contribution of LVMH towards society. In spite of that, there are still other stakeholders that are not being discussed thorough this investigation. The case against Louis Vuitton For a luxury brand to be judge as very successful company, the indicator is not about how popular the company but it is decided on how timeless, modern, fast-growing and highly profitable they are (LVMH brand for success, 2002). Indeed, the way of the company interact with the society still will be take into the consideration as it such inappropriate for a company to have high profit by ‘taking down’ people who are also the customers (Hartman, 2005, 53). To conclude the performance of LVMH, it is really important to jot down their contribution in making the world a better place. In this context, it  is a need to study how well is a company in reducing carbon dioxide emission in reducing dire climate change level today (Antonio, 2009, 15). Carbon dioxide (CO2) is one of greenhouse gas released by human activities including the production processes of goods in LVMH. Industrial activities contribute 11% of carbon emission in the atmosphere that is a main factor of global warming (EPA 2013). Global warming should not be underestimated as it would lead to varies bad effects to world such as increase the sea level that cause by melting of the Arctic sea ice and glaciers. It was reported by The Intergovernmental Panel on Climate Change (IPCC) that there was a 22cm rise in sea level in the 20th century and 22cm rise in sea level in the 20th century due to carbon emission. Year by year, Louis Vuitton is increasing its carbon emission. The paradox here is Louis Vuitton should give effort to improve the lifestyle of its stakeholders which is the society but in the same time Louis Vuitton is slowly ‘killing’ the world. What a meaning of wearing very stylish outfit but at the end people got no place as their home. The record explicitly show that LVMH was releasing 193,371 tons of (CO2) of carbon emission in 2012 which is really bad for environment (LVMH 2012). In 2011, Louis Vuitton recorded 155,362 tons of (CO2) carbon emission which is lesser than in 2012. It was believed that the carbon emission rose due to alliance of LVMH with Murakami in producing new design and pattern (Riot, 2013). Despite of that, Louis Vuitton should care about alliance of several products if they do really want to minimize the carbon emission. Louis Vuitton had declared that it is one of their policy to compensate the carbon emission but unfortunately in the production of fashion and leather goods, carbon emissions had rose by 71% in 2012 (55,978 metric tonnes) compared to 2011 (32,714 metric tonnes) which is due to this alliance (LVMH, 2012). Louis Vuitton seems to only expects their supplier to be committed in mitigate with carbon emission generated from the supply chain which is beyond their control (LVMH 2011). This would remark that it is impossible for LVMH to promote a better environment without any clear measures taken in overcome this problem. Is Louis Vuitton really aware that due to their incentives of inventing new products cause increase in carbon emission spasmodically. What can be concluded from this situation, LVMH is trying to spin doctoring by only telling their incentives in improving their stakeholders lifestyles but at the same time they are not really determined  and care about their stakeholders’ future. The case for Louis Vuitton Instead of those issues that already discussed above, it is undeniable that Louis Vuitton is aware of those problem happened and do really give effort to overcome the carbon emission issue. It is true that LVMH really practicing a policy in order to support the environmental protection that illustrate them as a party that willing to reduce the negative impact of their activities to environment by limiting the carbon emission (Louis Vuitton 2012). In 2006, Louis Vuitton had carried out a few training programmes in encouraging their workers to protect the environment by carefully using natural resources, minimize the energy and water consumption and reducing waste (UNGC 2006). Louis Vuitton also had established Environment department since 1992 to preserve the nature. One of the functions of the environment department is to promotes each employees to practice the right attitudes thus ensuring their commitment in preserving the environment. In instance, Louis Vuitton was organized two seminars on â€Å"ISO 14001† and â€Å"Carbon footprint† to increase the understanding of how important of a company in ensuring the environment is safety for mankind (LVMH 2012). Consequently, in this effort, Louis Vuitton was conducting more 700 training hours in promoting awareness to their regular employee at Sainte-Florence workshop and 111 training hours at the Barbera workshop (LVMH 2012). Louis Vuitton tried to spread the importance of preserving the nature to their employee’s stakeholders and not only to their employees. Unfortunately, this storyline happened before the incidents of carbon emission happened. From what can be inferred is, Louis Vuitton probably reducing their efforts in mitigating carbon emission after their stakeholders already view Louis Vuitton as a really determined party in promoting better environment. Get down to the concept of a successful company, the effort of Louis Vuitton in perform ing the alliance with Murakami is also fair as making the company highly profitable. In simple word, it is also unfair to judge Louis Vuitton as the bad one in increasing the carbon emission as every single action have their own trade-offs. From past events, it was really shown how determine Louis Vuitton in promoting better lifestyles to their stakeholders. For example, in celebrating Lantern Festival in China, they had invented a lantern collection and a mahjong set  for Chinese people (Chan, 2011, 101). In this case, it is not really a need for Louis Vuitton to do that as they already manage to make high profit from other product but due to their spirit to improve people lifestyles, they really give an effort for a part of world population in China. Furthermore, Louis Vuitton is also really aware of workers’ right. As the world was shocked by usage of child labor by Nike in 2001, Louis Vuitton never involved in such issues. It can be seen that Louis Vuitton is really determined with their policy of not using child labor in their production. In addition of that, Louis Vuitton also stated in their policy that they will give appropriate wages to their workers and will really take care of them as the company ass ets (LVMH: Supplier’s Code Of conduct, 2014). Thus, Louis Vuitton contributions in promoting better society also should not be avoided due to their few mistakes in conducting their business as they may have no intention to make things become severely worsen. Conclusion Louis Vuitton is interacting with the society in both positive and negative ways. Louis Vuitton had gave their best to give a better products that would satisfied their stakeholders. They had inventing a lot of new design to suit with the stakeholders’ wants. This would illustrated how well Louis Vuitton response to society is. In spite of that, Louis Vuitton biggest harm to society which is carbon emission is also the main issue that should not be avoided as Louis Vuitton is manufacturing, transporting and packaging their products. It is aware that carbon emission released by Louis Vuitton would bring bad impact for global community especially the next generation of human in future. Instead of making policies, Louis Vuitton is really giving effort in practicing those policies even though sometimes they failed to do so. In conclusion, Louis Vuitton needs to have a good relationship with the society by fulfilling not only the needs of their shareholders and community but also t heir needs. References Antonio, Robert J. 2009. Climate Change, the Resource Crunch, and The Global Growth Imperative. Emerald Group Publishing Limited. Chan, Priscilla Y.L. 2011. Fashion retailing in China: An examination of its development and issues. Emerald Group Publishing Limited. EPA (Environmental Protection Agency). â€Å"Carbon Dioxide Emissions | Climate Change US EPA.† Accessed March 26, 2014. http://www.epa.gov/climatechange/ghgemissions/gases/co2.html. Hartman, Laura P. 2005. Perspectives In Business Ethics. Singapore: McGraw-Hill Education (Asia). â€Å"LVMH launches its own Green Week†. 2012. LUXURY, May 2012. http://www.2luxury2.com/lvmh-launches-its-own-green-week/ LVMH Supplier’s Code Of conduct. 2014. Louis Vuitton Moà «t Hennessy. http://www.lvmh.com/uploads/assets/Com-fi/Documents/en/Governance/LVMH-Suppliers-code-of-conduct.pdf â€Å"LVMH brand for success, thanks to know-how from the top†. 2002. Strategic Direction 18(5): 7-9. doi: 10.1108/02580540210793482 LVMH: luxury world leader, prestigious brands – Louis Vuitton Moà «t Hennessy. Accessed September 7, 2013. http://www.lvmh.com/uploads/assets/Com-fi/Documents/en/Press_release_PDF/LVMHAnnualResults2012_VA.pdf. Riot, Elen. 2013. â€Å"Murakami on the bag: Louis Vuitton’s decommoditization strategy†. International Journal of Retail & Distribution Management 41(11/12). doi: 10.1108/IJRDM-01-2013-0010 UNGC (United Nations Global Compact). Accessed March 27, 2014. http://www.unglobalcompact.org/system/attachments/2897/original/COP.pdf?1262614359.

The eNotes Blog Top Ten Lines To LiveBy

Top Ten Lines To LiveBy You know those lines in novels (and poems)in great works full of great linesthat just stop you in your tracks? Lines that seem to serve a greater purpose than to merely further the rest of the work, like the author or poet had to insert their philosophical musings somewhere?  Poets Writers Magazine has a tumblr page devoted to just those lines, filled with reader submissions of the lines they live by. These are words on creativity, on writing, on happiness and misery,   but most of all on life, and all are pulled right from the page. Below is a sampling, our top ten.  Have any lines you choose to live by? Share them with us in the comments section beneath the post. I myself am tempted to buy one of Moleskines new  Passion Book Journals  to record all of those quotes that seem to slip my memory 1. From Canada by Richard Ford 2. From  The Tea Ceremony: The Uncollected Writings of Gina Berriault 3.  Epigraph to  Dictee  by Theresa Hak Kyung Cha 4.  Middlemarch by George Eliot 5. Adrienne Richs Tonight No Poetry Will Serve 6.  Dan Beachy-Quick,  Wonderful Investigations: Essays, Meditations, Tales 7.  From  A Field Guide to Getting Lost  by Rebecca Solnit 8. The Brothers Karamazov, Fyodor Dostoevsky 9.  From â€Å"Industrious Amazement: A Notebook,† by Anna Kamienska,  Poetry  Magazine (March 2011) 10.  From â€Å"Proverbios y cantares XXIX† (Proverbs and Songs 29) in Antonio Machado’s  Campos de Castilla

Scientists Complete the Periodic Table

Scientists Complete the Periodic Table   The periodic table as we know it is now complete! The International Union of Pure and Applied Chemistry (IUPAC) has announced verification of the only elements left elements 113, 115, 117, and 118. These elements complete the 7th and final row of the periodic table of elements. Of course, if elements with higher atomic numbers are discovered, then an additional row will be added to the table. Details on the Discoveries of the Last Four Elements The fourth IUPAC/IUPAP Joint Working Party (JWP) reviewed literature to determine claims for verification of these last few elements have fulfilled all the criteria necessary to officially discover the elements. What this means is the discovery of the elements has been replicated and demonstrated to the satisfaction of scientists according to the 1991 discovery criteria decided by the IUPAP/IUPAC Transfermium Working Group (TWG). The discoveries are credited to Japan, Russia, and the USA. These groups will be allowed to propose the names and symbols for the elements, which will need to be approved before the elements take their place on the periodic table. Element 113 Discovery Element 113 has the temporary working name ununtrium, with symbol Uut. The RIKEN team in Japan has been credited with discovering this element. Many people hope Japan will choose a name like japonium for this element, with symbol J or Jp, since J is the one letter presently absent from the periodic table. Elements 115, 117, and 118 Discovery Elements 115 (ununpentium, Uup) and 117 (ununseptium, Uus) were discovered by a collaboration between Oak Ridge National Laboratory in Oak Ridge, TN, Lawrence Livermore National Laboratory in California, and the Joint Institute for Nuclear Research in Dubna, Russia. Researchers from these groups will propose new names and symbols for these elements. Element 118 (ununoctium, Uuo) discovery is credited  to a collaboration between the Joint Institute for Nuclear Research in Dubna, Russia and Lawrence Livermore National Laboratory in California. This group has discovered several elements, so theyre sure to have a challenge ahead of them coming up with new names and symbols. Why Its So Hard To Discover New Elements While scientists may be able to make new elements, its difficult to prove the discovery because these superheavy nuclei decay into lighter elements instantaneously. Proof of the elements requires demonstration that the set of daughter nuclei that are observed can be unequivocally attributed to the heavy, new element. It would be much simpler if it was possible to directly detect and measure the new element, but this hasnt been possible. How Long Until We See New Names? Once the researchers propose new names, the Inorganic Chemistry Division of the IUPAC will check them to make sure they dont translate into something funky in other language or have some prior historic use that would make them unsuitable for an element name. A new element may be named for a place, country, scientist, property, or mythological reference. The symbol needs to be one or two letters. After the Inorganic Chemistry Division checks the elements and symbols, they are presented for public review for five months. Most people start using the new element names and symbols at this point, but they dont become official until the IUPAC Council formally approves them. At this point, the IUPAC will change their periodic table (and others will follow suit).

Abortion Essay Example | Topics and Well Written Essays - 250 words - 8

Abortion - Essay Example Using abortion as a tool of gender selection is immoral from the point of view of Western cultures which support diversity and gender equality. India is not the only place where people are ready to do everything to have a boy; in China the situation is close to this. As far as gender inequality is a local cultural tradition, many years should pass before anything changes. This tradition is not only discriminatory; it is also harmful for demographical situation in the country because the number of men in the country significantly exceeds women. Knowing that a child will suffer from incurable mental or physical condition after birth, I will think twice depending on my ability to care about such a special child. I cannot give a definite answer in the case because this decision depends on many factors. Some of mental and physical condition can be cured and some are not. Special children require more attention and special treatment, so I would consider whether I can provide all these things to support and develop a child with special needs before making the final

Reflective Questions Essay Example | Topics and Well Written Essays - 250 words

Reflective Questions - Essay Example how to use the camera in a professional way, how to film from different angle, how to avoid the camera shaking, how the lighting is important in the film process Etc. I enhanced this skill when we initialized our project and we put the outline, then we made the plan which we going to stick on, we organized the work and we divided the parts between our team members then we start doing our project based on that. We discovered later on that we should use just one voice instead of two voices in the narration because our subject was about sentence fluency. Moreover, when we divide our 10 min video after we found out that it would infects the audience bored. Honestly, I was not sure about our project subject (sentence fluency) in the beginning. You required an instructional video and this subject was teaching a grammar. Letter on I found that convert this subject to instructional video would be a challenge for me. Therefore, I decided to learn about sentence fluency and I face many problems because I am international student. I tried to beat this, I give all I have to present my work in great way, and I hope that what I did. My ability to persuasion other people improved. Once we were filming six volunteers and after we done we found that the camera was shaking. So I went to the writing center and I persuaded the 6 volunteers to re-film them again and I did that by show them the importance of the work we do and the importance of their role for the completion of this work. They agree and I did the re-filming process alone again. In addition, I persuaded ESL students to be filmed by explaining to them sentence fluency meaning and give them some advices so they can improve their writing skill. They agree and it was great experience and I am sure that my ability to communicate and persuasion others improved. How many hours have you spent on your project? Were there times when you worked long hours without noticing the passing of time? Give a number